Roberto Lei is the Sales Director Southern Europe for hybris software and SAP CEC (Customer Engagement and Commerce). With over twenty years of experience in Information Technology, Roberto has developed and matured very solid skills in negotiation and the management of customer and prospect relationships. In his current role, he is responsible for the continued development of the presence of hybris SAP in the region, driving the adoption of SAP’s CEC suite of solutions - at the heart of which is hybris – and strengthening the partner network.

Roberto joined hybris in 2011 from his previous role as Country Manager of Eigner&Partner.  Here he developed his professional career in the world of PLM solutions, landing first in EDS PLM Solutions and then in industry-leading company Dessault Systems. In the latter of these roles, he was first Client Executive South Europe and then Sales Director EMEA with international responsibilities.